What is the longest thing for everyone when looking for work? And how do you use technology? These are the questions that people around the world have asked about the ManpoverGroup survey. The answers should show the company how best to catch new employees.
Almost half of the employers in the world report the problem of finding workers with the necessary skills. The shortage of people is on the verge of a twelve-year maximum. Therefore, companies invest in a range of tools to help them find and select candidates.
Even with the use of the latest technologies (for example, automated job vacancies, chatbots and the use of artificial intelligence for CV analysis) they are not able to do so. For? The survey Global Candidate Preferences among 18,000 job seekers in 24 major labor markets in the world, including the Czech Republic, sought an answer.
The future lies in telephones and social networks
The survey showed that a group of candidates on the market who use mainly modern technology to see the work. These are young people living in the city who are highly mobile, study and there is the same number of people and women among them. one of them belongs to generation Z (people aged 18 and 21) and one to generation Y (people aged 22 and 34). Most of them are willing to grow in another city, region or city.
These candidates, who show where the labor market will move, have used at least two types of technology in the last six months: for example, applications in smartphones, advertisements in social media, virtual trade fair, communication via SMS, video interview, chat on Employers’ websites, games or skill tests and voices can be found with the help of a virtual assistant.
The use of these tools has been hampered in individual markets, according to a ManpowerGroup survey. Applicants notice, grind and proceed differently according to their profile, cultural norms, geographical location and labor market conditions.
For example, smartphone applications are more commonly used in the United States, Australia, India, Poland and Malaysia. Advertising in social media is likely to open in Argentina, Brazil, Colombia, India, Mexico, Peru, Central America, Malaysia and Paraguay, as well as Uruguay.
Texting with companies is popular in India, Malaysia and Poland. The company is bidding two times more than the global average, using chat on the employer’s site and games or skill tests of the employer.
Virtual job fairs are popular especially in Colombia, Central America and Malaysia, where I nt travel for interviews. The Czech Republic and other European countries maintain traditional ways of looking for work: most candidates use Internet job portals, look for work through recommended friends, or personally visit job fairs. As a result, the role of technology is significant.
Kdy u, tak sociln st
When we use our technology for easy work, advertisements on social networks work best. A total of 24% of applicants in the Czech Republic clicked on an advertisement that related to work, while only 9% used a smartphone application to find work and only 8% opposed a virtual job fair, textured with the company or chatted on the employer’s website.
And the first ads on social networks are becoming a tricky way to reach candidates. Thanks to technologies such as site-retargeting and contextual retargeting, predictive algorithms are both powerful and powerful.
Members offer advertisers that match their skills and skills. These technologies can provide the company with data and analysis that will enable them to improve the strategy of the committee, they are in the research.
Interpersonal interactions and interviews are very important for applicants all over the world. When asked what form of recruitment they preferred, 24% of candidates chose personal interviews as the most popular. Personal contact will therefore remain an important part of employment. At the meeting, enter the game according to non-verbal information about the employer and the applicant.